A fair focused on the dissemination of children’s and youth shows in order to promote its inclusion on Catalan and Spanish councils’ programations, also facilitating the internationalization of Catalan theatre companies.
First Mostra was held in Igualada on 1990 promoted by Moviment Rialles de Catalunya, a NGO born in 1972 in Terrassa to promote local volunteer groups to organize child and youth shows at every population.
Apart from 1991 (Terrassa) and 1992 (Sabadell), each Mostra edition was held in Igualada.
In 1995, some fifty of these local volunteer groups from all around Catalonia formed the Fundació Xarxa, becoming the year later the main organizers of La Mostra d’Igualada.
Also in 1996, Rialles started celebrating its own Mostra in Cerdanyola del Vallès.
Finally in 2006, both Catalan fairs focused on child and youth audiences (Igualada and Cerdanyola del Vallès) were unified by the will of the Institut Català de les Indústries Culturals (ICIC), supported by the Igualada city council, Fundació Xarxa and Agrupació Rialles.
A wide artistic variety responding to the production and demand of the sector.
All artistic genres (theater, circus, dance, clown, puppet, music, magic, installations, etc.) have their place, both on stages or on the street. Most companies are Catalan, but also Spanish and international groups performs in Mostra Igualada.
Located on the trusses of the Leather Museum, Mostra’s professional area (Mostra PRO Catalan Arts) is a space for presentations, catering service and various work points. Every year a series of parallel activities take place, such as conferences, dynamics, working tables, agreed or informal meetings, which foster relations among different agents within the sector.
La Mostra coordinates a hundred volunteers who actively participate during the days of the fair, carrying out production and organization tasks such as space control, customer service, preparation and distribution of materials, among others.
On the other hand, every year more than 50 welcoming families provide accommodation to the companies and professionals attending. Due to the limited hotel offer in the area, their hospitality and commitment is essential.